The Campaign
Aim
The campaign is here to inform all young adults that no matter what life throws you, don't give up, while raising awareness for Leukaemia within the younger generation.
Media Products
2 x Television Adverts
2 x Radio Adverts
1 x Short Radio Documentary
You can watch and listen to the products below
Raising Awareness
So please join me in raising awareness for Leukaemia within young adults, but also encouraging young adults, with any form of cancer, to not give up and keep fighting.
The Campaign Elements
Below are all the media products created for this campaign. Please enjoy and share, raising awareness for Leukaemia.
Animated Logo
This is an animated logo for the campaign.
Created and Animated by Jessica Sibthorpe
Don't Ignore, Start Fighting
A 30-second television advert for the campaign.
The idea behind this advert was to show the main symptoms of Leukaemia, as well as showing how you can emotionally feel when faced with the situation.
Featuring (in order of appearance): Ellie Cook, Jessica Eade, Sean Nelson and Andrea Caruso.
Produced and Directed by Jessica Sibthorpe
Cinematography by Matthew Hill
Music Composed by Sean Nelson
Isolation
A 30-second television advert for the campaign.
The idea behind this advert was to represent the end of treatment. Being treated for Leukaemia can make you feel isolated, due to having no immune system. I also wanted to focus on the aspects of surviving, rather than just the diagnoses.
Features Ellie Cook
Produced and Directed by Jessica Sibthorpe
Cinematography by Matthew Hill
Music Composed by Sean Nelson
It Will Never Be Me
A 30-second radio advert for the campaign.
The idea behind this advert was to acknowledge that Leukaemia is most common in older people, but can also happen to anyone from the younger generation.
Featuring (in order of appearance): Joshua Williams, Jessica Eade, Sean Nelson, Lauren Forster and Jessica Sibthorpe.
Written and Produced by Jessica Sibthorpe
Music Composed by Sean Nelson
The Reality
A 30-second radio advert for the campaign.
The idea behind this advert was to tell my own story and show how quickly you can deteriorate with Leukaemia. As the campaign is very close to me, I wanted to share my experiences with others.
Features Jessica Sibthorpe
Written and Produced by Jessica Sibthorpe
Music Composed by Sean Nelson
Leukaemia Awareness
The radio documentary gives a more factual outlook on Leukaemia, detailing common symptoms, treatment and other aspects when dealing with cancer as a young adult.
Featuring (in order of appearance):
Lisa McMonagle - Advanced Nurse Practitioner
Tatiana Graham - Physiotherapist
Sarah Smith - Youth Support Coordinator for Teenage Cancer Trust
Produced and Narrated by Jessica Sibthorpe
Sound Recordist - Matthew Hill
Music Composed by Sean Nelson